TikTok is introducing a updated setting that allows them to reduce the amount of artificial intelligence-produced content appearing in their feeds. This initiative comes as the service disclosed that it currently hosts more than 1 billion AI-generated clips.
Testing and Rollout
The update is undergoing trials over the following weeks before a full-scale rollout. This advancement comes amid a increase in AI-generated material, fueled by new content generation software.
AI Content on Other Platforms
Studies have shown that approximately one in 10 of the most rapidly expanding channels on a competing service only show clips produced artificially. A considerable share of this content is classified as “AI slop”, a label for substandard, factory-style content that is typically nonsensical or bizarre.
“We know from our community that a lot of users enjoy content made with AI tools, from computer-generated images to science explainers, and we want to offer the community the option to adjust the amount of that, according to their own preferences,” commented a spokesperson.
AI on the Platform
TikTok announced that there are currently 1.3bn videos on its service tagged as made with AI. Collectively, more than 100 mn pieces of content are added to the app each day, making AI-generated material a limited portion of its complete catalog.
Customizing Your Feed
Users will be able to limit or boost the level of AI-generated videos they view by opening the topic control feature in the application and picking “AI-generated content”. Further subjects that currently be modified under the filter cover politics, clothing, beauty, and choreography.
Platform Guidelines
The platform’s guidelines require creators to identify lifelike AI-generated content, and it forbids malicious fake videos of celebrities or emergencies. Any authentic-looking AI video that is unmarked can be taken down under its community policies.
Furthermore, the platform will now attach an AI-generated label to content made using its built-in AI features, or identified by an industry-wide initiative for recognizing AI-generated material. This measure is intended to help prevent users from attempting to bypass the tagging system.
AI Literacy Programs
The platform is furthermore introducing a $2 million educational fund for experts and institutions to produce informative material about responsible artificial intelligence. This project will benefit educational bodies specializing in training computer science.
Content Safety Approach
TikTok has defended its content review process, during debate over proposals to lay off numerous content moderators in Britain. It is planning to cut a significant number of roles in its user protection division in the UK capital, with trade unions and online safety experts raising concerns that staff are being displaced by automated systems.
A senior executive stated that staff-based oversight would remain essential, but automated tools can safeguard staff by eliminating the most harmful content before it is viewed by humans. The platform stated a notable drop in explicit and harmful content seen by human moderators over the previous year due to intervention by its AI tools.
It is vital to balance staff and AI to keep the platform safe,” the executive stated. “We’ll have staff as involved in the system, but we additionally believe it’s highly necessary to reduce exposure to unsafe media as swiftly, which is the area in which a significant AI assistance is making a difference operate efficiently.”
